Armenian bookmaker TotoGaming has embarked on a strategy of introducing considerable improvements to the omni-channel operations, specifically in its provision of 키노사다리. In the last two decades TotoGaming has evolved one of the largest networks of retail operation in the area, with the company making great progress through its try to provide customers with the best the market has to offer. This includes both enhanced web and mobile presence.

TotoGaming Board Chairman Suren Khachatryan explained that the company puts an excellent focus on a method of multiplying the amount of live events and the number of live markets per event, because it attempts to satisfy growing demands of clients for quick and reliable information.

“Quite recently we have now significantly increased our in-play betting offerings,” he stated. “We have a clear look at the brilliant way forward for Armenian sports betting market; therefore we focus our efforts on enriching the in-play offerings in number and quality.”

Khachatryan said he highly appreciates the collaboration with your video content providers as IMG, Perform, Sportsman and Betradar, which enables the organization to supply around 50,000 live-stream events to customers each year. “Due to good quality products of our own providers, we anticipate over 30% increase of in-play betting,” he added.

TotoGaming increased its in-play coverage in Q3 to 18,000 matches per month and aims for more than 20,000 per month by the end of the season. Khachatryan believes the next thing in broadening the collaboration using its providers will move the business to a more impressive range nowadays in this, user-friendly gaming and sports betting world.

This coming year the company released the mobile version of its Online Sportsbook, which includes all video-streaming materials and products through the leading content providers.

Already during the initial few weeks of the release, the mobile channel increased the company’s total revenue volume without cannibalising its existing online turnover.

Khachatryan commented: “We want to followup with new trends in modern gaming and sports betting developments by implementing increasingly more innovative technologies and features, basing our services on official data solutions to provide our customers with fast and accurate data.”

TotoGaming also places lots of emphasis on customer care and provides online 24/7 support services to keep up that goal. It provides also taken a ‘special approach’ to the customer experience through making its interface comfortable and attractive to the end user, and all sorts of this in the company’s adherence towards the principles from the responsible gaming.

TotoGaming’s partners have got all been keen to exhibit their support for your bookmaker’s ambitions. Freddie Longe, VP, Head of Gaming for IMG Media, commented: “We are obviously thrilled to verify TotoGaming being a new partner to our own premium streaming service. The collaboration brings some of Europe’s top Football, Basketball and Tennis tournaments to Armenia. We look forward ioyqow expanding our relationship with TotoGaming in the future years since they take sports betting to a higher level in Armenia.”

Daniel Fenner, Managing Director, UK for Sportsman, added: “Live streaming has become a fundamental element of every sportsbook so we are getting excited about jointly develop the very best product for TotoGaming’s customers. Our company is pleased to welcome TotoGaming amongst our clients and therefore are looking towards a long and reliable cooperation.”

John Harlow, Head of Sales-Betting for Perform Group, said: “It is a good pleasure to offer TotoGaming with this Watch&Bet content, and that i anticipate forming a long lasting partnership along with them.”

Meanwhile Eduard Blonk, Managing Director Sales for Sportradar Digital Media AG, commented: “We are glad to get won TotoGaming being a new partner. It’s our aspiration to supply our partners with everything else necessary to run the most entertaining and informative offering inside the sports betting.

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